Get back to your Asian adventure

With 71% of social explorers traveling to Asia annually, we unlocked a new younger growth audience for the brand.

We found that their invincible attitude led them to take more risks on holiday, meaning they were more likely to fall ill through contaminated food or water in Asia. We connected the humorous side of getting caught with diarrhoea on holidays and sales took off with +6% value and +3% volume in a category growing at 1%.

Gastro-Stop Blow Your Mind
Gastro-Stop Travel Diary
Gastro-Stop Banner in Reservation
Gastro-stop Banner